A quirky one-off that does its own thing
This distinctive and unique brand name plays with the concept of the zigzag to introduce a contrarian and disruptive tone. Although the word is invented, it could be taken as a verb: to unzag - to do the opposite of what is expected. This brilliant, short and unforgettable brand name captures the essence of the creative idiom "When everyone zags, zig."
KEYWORDS | U | zigzag | zig | zag | cool | creative | design | designer |