A brilliant name with wide ranging brand potential
As well as a band of colours (e.g. a rainbow, or light refracted through a prism) the word spectrum also refers to any broad range of varied but related objects or ideas. But Spectreum is more than a simple re-spelling of spectrum; the Latin '-eum' ending is often used to describe a place or location (think museum, colosseum, etc), so Spectreum could be 'the place where the spectrum can be found'. It's these layers of meaning that gives the name gravitas and authority ...and makes it a powerful and highly visual brand name.
KEYWORDS | S | spectrum | photography | photographer | photo | image | photograph | color | colors | colour | colours | rainbow | marketing | prism | range | science | scientific | logistics | logistic | supply chain | digital | software | app | tech | technology | paint | print | printing | ink |