A distinctive and deceptively clever business name
There seems to be two levels to this name. First, it's a succinct, business-like name that suggests centrality (whether that's in terms of focus, balance or location). But on slightly closer inspection, it reveals more - the letters are actually the middle section of the word incentivise (in-centivis-e). It's this hidden meaning in a brand name that can deliver real power and sticks in the mind.
KEYWORDS | C | centre | middle | core | axis | central | incentive | incentives | vouchers | voucher | reward | promotion | marketing | sales | targets | bonus |