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6 must-read naming tips for startups

6 must-read naming tips for startups

Obviously you want to make the right decision when naming your startup. But it's no easy task. However, you can identify the right name by avoiding some of the common pitfalls. Here are six straightforward questions you should ask yourself.
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Business naming: Six reasons why you shouldn’t be descriptive

Business naming: Six reasons why you shouldn’t be descriptive

When naming a new business, it can be all-too tempting to be descriptive. Surely it makes sense to have a name that pretty much describes what your business does. Doesn’t it?
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Company names: what separates the best from the rest?

Company names: what separates the best from the rest?

From the meaningless to the invented, form the emotional to the indefinable - in this helpful and informative post, we explore the range of qualities and characteristics that make for the best business names.
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